Imagine a power source that can improve telecom service throughout the world. GE’s Durathon batteries will enable more effective operations, and their reliability and long life can help telecom companies expand service to customers everywhere. Since our batteries require a smaller footprint than traditional solutions and no maintenance, cell phone towers will become more plentiful, reliable and more compact. Across Africa, this exciting technology can extend cell phone service to waves of new customers by making generator-powered cell towers more cost-effective and efficient. In Asia, where power outages regularly disrupt service for hours, it brings the promise of constant connections to foster business and support the basic necessities of life. And in developed nations, Durathon is ushering in a new era of cell towers that take up less space in urban centers. What do you call an innovation that makes the standard technology costly and obsolete? In telecom, it is called “Durathon.”